type-faces


The Font Phenomena – A Closer Look at Typography

By: Deepu Balan on 04/13/12 3:31 PM No Comments »
The Font Phenomena - A Closer Look at Typography Letters, words, logos, and texts. Typography has crept into our lives whether we like it or not. But what exactly is typography? Typography is considered an art form which uses typefaces, point size, leading, line spacing, kerning and tracking. It’s everywhere from books to billboards and everything in between. In a society where language is a cultural identity, texts are extremely important. I don’t see why I would have to explain, but you might not have noticed. Our world is run by typos. In creating texts, such as those seen in regular books or those employed in business and product [...] Continue Reading...