social media marketing

A Marriage between Social Media and SEO – An Important Partnership for a Brand

By: Deepu Balan on 04/24/13 5:56 PM No Comments »
Traditional online marketing has evolved even further today, with brands looking for new ways in which to navigate the internet and succeed.   SEO (Search Engine Optimization) and Social Media both have become vital ingredients for a brand’s online success, and if used correctly together can be an important partnership. At the root of branding is having a solid, marketable product, one that is easily recommendable from one person to another.  SEO and Social Media can achieve this goal.  Using SEO, a brand can increase its online presence, but in addition linking in with social media can also increase a brand’s reputation Continue Reading...

A Beginners Guide To Social Media Marketing

By: Deepu Balan on 08/10/11 12:33 AM No Comments »
Social media marketing has become one of the most important aspects of doing business online. More and more people are using various social platforms to interact with one another, and it seems that consumers want to have the ability to interact with business in much the same way that they communicate with their friends and family. Some companies have been slower to respond to this growing trend that others, but it’s getting to a point where you can no longer ignore this approach. It doesn’t take a lot to begin your social media presence, but there are things you should […] Continue Reading...