A guide to boost visibility of your mobile application on google play store

By: Deepu Balan    |    In: Mobile App       

Over the last couple of years, mobile applications have gained huge popularity due to its enormous benefits and features. Today, almost all the businesses have adopted a mobile application to expand their business worldwide and target new customers.

With many apps that are being launched regularly, it becomes quite difficult for app developers to develop a high-end app that survives without going the extra mile. Building an application is not enough, it is important to work relentlessly to make it popular on the Google Play Store.

If you have recently developed an android mobile app and looking forward to increasing the visibility of your mobile app on the Play Store, give your attention on these simple yet effective tips that will help you to increase the visibility of your mobile app:

Testing Your App is the First Step

Do you believe in the first impression is your last impression? Users, who are experiencing a bug like crashing, UI not showing right or usability issues in an application, it will possible drop it right away. More than 96% of the struggling users will surely write a bad review and 44% will instantly remove the app, as per the recent mobile app survey.

It is highly important for you to test your application before you launch and with every new update. You can try services as TestObject so that you can conduct mobile app testing, comprising stress testing, install and launch on varied android versions and devices and custom UI testing from your browser in just minutes.

Essentials of Mobile App Designing Matter the Most

Do you know app designing is the main reason why WhatsApp has gained the huge popularity as IM app whereas there are lots of other applications as well that are trying to deliver the same services? If you also have a dream of ensuring that your app stands out from other apps, you should give attention to keeping the app design as user-friendly as possible.

Graphics Play Important Role

On the web, there are a lot of popular mobile apps that have attractive graphical properties beginning from the app icon to the GUI. Therefore, it is clear indication that graphics is highly important in making any Android application successful, but still, various developers are there, who are not paying much attention to the graphics of an application as it deserves. Make sure that you do not follow the same path if you are looking forward to making your app rank among top 10 apps on the Play Store.

Going with Native Over Hybrid

The constant fight between native and hybrid apps doesn’t seem to end in near time. Ever since the app development become highly popular and the developers have been trying different ways to garner maximum engagement.

If this is what you are looking for, you should prefer to develop a native application over a hybrid app. By doing this, you can get help in achieving desired results in a small time.

Title and Description

As you know that Google is forcing all to come up with unique titles that are mainly focused, unique, and avoid too many common words. It is important that the description must be thorough, but remember that almost text will be hidden under a Read More button. Ensure that you comprise what’s valuable and essential for users.

In addition to this, you should not be afraid of thinking about your app marketing with SEO mindset. As keywords can easily get your application to all those people, who are searching for it. Search making the clear majority of installs; therefore, you can help users to search you by incorporating the most important keyword in your app’s title and in your app’s description.

Set a Clear Vision

Do you know that you should not create an Android application just for the sake of taking it online? Make sure that you set a clear vision and try to come up with the idea that can address user concerns and deliver the best possible solutions to their problems. No need of settling for anything less than the best, so make sure that work hard until you know exactly what needs to be done to transform your vision into reality.

So, these are some of the basics yet important tips that will you out in increasing your android app’s visibility on the Google App Store without any hassle. In case, if you are finding it difficult to make your app visible,

This guest article was written by Mohd.Sohel Ather, who is a veteran Android app programmer with Space-O Technologies – a reputed company to Hire Android App Developer. And has a proficient team of android app developers to give a solution for your problem.
Written by Deepu Balan

Deepu Balan is a self-taught web UI designer and developer who is really passionate about web design related stuffs. You can follow his updates on twitter @bdeepu